Client Portfolio: Tomo Tee (from Tomotex)
Driving Social Media Success for Tomo Tee, a Division of Tomotex
We’re thrilled to welcome Tomo Tee, a division of Tomotex.co.za, to the EIE Digital family! Tomo Tee specializes in high-quality, stylish t-shirts that blend comfort with creativity. As they continue to expand their brand, they’ve partnered with us to take their social media presence and digital marketing strategy to the next level.
What We’ll Be Doing for Tomo Tee
At EIE Digital, we know that strong branding and strategic social media marketing are key to increasing brand awareness and driving sales. Our partnership with Tomo Tee will focus on three main areas:
1. Social Media Management & Growth
We’ll be handling Tomo Tee’s social media strategy, ensuring their brand stays top-of-mind for potential customers. This includes:
Content Creation – Engaging, high-quality visuals and videos that showcase their premium t-shirts.
Community Engagement – Actively interacting with their audience to build strong relationships and brand loyalty.
Strategic Posting – Scheduling posts for maximum visibility and engagement across platforms like Instagram, Facebook, and TikTok.
2. Paid Social Media Advertising
To maximize reach and conversions, we’re launching targeted social media ad campaigns that:
Attract new customers with eye-catching, high-converting ads.
Retarget website visitors who haven’t made a purchase yet.
Use data-driven insights to optimize ad performance and improve ROI.
3. Influencer & UGC Marketing
User-generated content (UGC) and influencer partnerships are powerful tools for fashion brands. We’ll:
Collaborate with micro-influencers to showcase Tomo Tee’s products authentically.
Encourage UGC to create organic buzz and social proof.
Run giveaways and contests to drive engagement and reach new audiences.
Why Social Media is Essential for Fashion Brands Like Tomo Tee
Fashion thrives on visual appeal, brand storytelling, and community engagement—all of which are driven by social media. With millions of daily active users on Instagram and TikTok, a strong social media strategy can:
Increase brand awareness and attract a loyal customer base.
Drive direct sales through shoppable posts and ads.
Foster brand loyalty by engaging with customers in real time.
Ready to Boost Your Brand’s Social Media Presence?
If you’re looking to elevate your business like Tomo Tee, EIE Digital can help! Whether it’s social media management, paid ads, or content creation, we craft custom strategies that deliver real results.
more about Tomo Tee / Tomotex?
As proud fabric producers since 1999, Tomotex is now a recognized Cape Town-based t-shirt manufacturer, bringing you locally-made quality. Once you’ve witnessed our quality difference, there’s no turning back.
At Tomotex, quality meets simplicity in every stitch. As the leading manufacturer and supplier of plain and blank t-shirts in Cape Town, we pride ourselves on delivering premium fabrics and timeless designs.
Crafted with precision and passion, our plain t-shirts redefine comfort and style. Made from the finest quality fabrics, each piece is designed to withstand the test of time while offering unmatched softness and durability. We’ve taken great care to hold stock of a wide palette of colours, from relaxed, gentle shades to more vibrant ones to suit every taste.
With decades of experience and a keen understanding of the importance of versatility in any wardrobe, our collection features a diverse range of cotton t-shirts and colours. From personal everyday wear to corporate wear, we have something for everyone.